Compensation in the affiliate channel needs to continue to evolve to reward and encourage the best affiliate models and to create a win-win situation for advertisers and affiliates… the larger the investments in commissions
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Archive for February, 2009
Watch out California affiliates! There is a proposed bill modeled closely after the infamous New York “Amazon” tax. If it goes through not only will it hurt lots of California affiliates, but it is much more likely other states will follow suit.
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where the Performance Marketing industry came from and where he thinks it’s going. How is the economy affecting our industry? How important is it for Performance Marketing to have a trade association?
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The Lunarpages Affiliate Program has paid out over $5 million since 2000 and boasts monthly paychecks of upwards of $20,000! Special high commission rate for 5 Star Affiliates.
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Many fail to grasp how big of a factor landing pages play in determining how profitable a campaign will be. One of the biggest mistakes I find when they are talking to me about their unprofitable campaign is
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a4uexpo is coming up in Amsterdam on April 28th & 29th. To lead up to the main event, a4uexpo is having mini networking events, they call their Europe roadshows, that are designed to create even more networking opportunities for a4uexpo attendees.Paris & Madrid are coming up next week, Feb. 24th & 25th respectively.Amsterdam and Munich […]
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New affiliate programs available through Google Affiliate Network this week include - SunglassHut, DriveTime and TextbookLink.com
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I’ve been intrigued by RevTrax model for offline affiliate marketing for awhile now. Just discovered a good video interview of the CEO explaining their model and some of the offline tracking methods they use
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I was reading Website Magazine this week and found a good article by Geno Prussakov. He calls this plateau, the Limited Potential Syndrome and suggests 7 key areas to evaluate and offers suggestions for improving your affiliate program.
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This is great news for merchants and their affiliates because they now can use video in a way that’s trackable. PLUS No longer will merchants be asked to remove 1-800 numbers from creative being promoted by affiliate partners.
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