Archive for May, 2008

31
May

Is Google Getting into Lead Gen? Merchant Search Beta

Breaking Story. I wonder how Adwords advertisers or affiliates doing PPC to lead gen programs are going to feel when this Google Lead Gen page comes up right beside their paid ads? See screenshot! Competition from the big G can’t be good news for them.

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30
May

Score a Double Header in Google - Bump Off a Competitor

Heres a trick for doubling your presence in the serps while at the same time bumping your credibility up and the competition down. Have you ever scored a double header in Google like the one below. I have. Bonus DUDE!

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29
May

Affiliate Association Forming? Affiliate Insider Discussion

The special guest on Thursday’s Affiliate Marketing Insider radio show will be Rebecca Madigan. Rebecca was formerly director of product management at CJ and was recently hired by Anik Singal of Affiliate Classroom to do discovery and research on forming an affiliate marketing association.
Host Linda Woods and Rebecca will be discussing the need […]

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28
May

Which Country Could Be a Goldmine for Smart Affiliates?

PPC costs are much lower there. Pricewaterhouse predicts online ad spend will grow faster here than anywhere in the world. 73% of the population is online, 85% are running high-speed. Most affiliates havent even thought of this so largely an untapped goldmine.

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28
May

Consumer Backlash Over New York Affiliate Tax Could Hurt Us

Sorry, I don’t really have time for lots of commentary on this, but if you are involved in or affected by the New York Tax issue you really need to be following the latest really detailed conversation that’s developed in my last post about the tax issues. Dozier Internet Law: 10 Tips for New York […]

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27
May

New Free Affiliate Marketing Magazine

Been meaning to blog this but have been tied up on all the New York Affiliate Tax news and doing behind the scenes work on the issue. Anyway its always nice to have hard copy industry mags to read when you are stuck at the Doctor’s office or just want to do some offline reading.

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24
May

Dozier Internet Law: 10 Tips for New York Affiliate Tax Problems

Yesterday, I took it on myself to contact a leading Internet attorney. He’s worked lots of affiliate marketing cases, tax ligation and was a lobbyist on three tax bills. He is trying to help the AM industry in our fight and just blogged 10 Tips for Dealing with the NY Law.

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23
May

Merchants - URGENT Re New York Affiliate Tax Law

ESSENTIAL information that merchants with affiliates in New York MUST implement right away! I just got off the New York Tax conference call with DMA Tax Counsel. Here’s how you can REBUTT the law.

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22
May

Mini Sites and Landing Pages for Affiliate PPC are Dead

I’m always toying with the idea of trying my hand at PPC/CPA affiliate marketing. Quality score issues make it tough. I don’t have time to build a 20 page destination site just to test an offer, do you? What do you think??? Read the rest, then come back to discuss.

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21
May

Linkshare/DMA - Join the New York Tax Conference Call PLUS DMA’s Analysis of the Law

Linkshare and the DMA will be having a conference call Thursday. Get on the call if you can. Here is the DMAs legal analysis of the law so far. By contrast here is what CJ is doing… nothing really.

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